Facebook ranks last in digital trust among consumers

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When it comes to protecting users’ personal information and providing a safe online environment, social network users in the US give lower marks to Facebook, TikTok, and Twitter. According to Insider Intelligence’s annual “US Digital Trust Survey,” LinkedIn is the most trusted social platform overall. We define digital trust as the confidence users have in a social media platform to protect their information and provide a safe environment for them to create and engage with content.

In the 2020 “US Digital Trust Survey,” we evaluated consumer perceptions of the major social networks within five categories of trust: security, legitimacy, community, ad experience, and ad relevance*. We ranked nine platforms—Facebook, Instagram, LinkedIn, Pinterest, reddit, Snapchat, TikTok, Twitter, and YouTube—according to how our respondents perceived them along those five pillars of digital trust. We fielded the online survey of 1,865 US respondents ages 18 to 74 between May 28, 2020 and June 3, 2020, using a sample provided by a third party.

We found that Facebook was the least trusted social media platform regarding data privacy. Nearly one-third (32%) of US Facebook users at least somewhat disagreed that they had confidence in the platform to protect their data and privacy. Just 10% of LinkedIn’s users said the same of the professional network.How Much Do US Social Media Users Agree That Social Media Platforms Protect Their Privacy and Data

“Two years after the Cambridge Analytica scandal, we expect that Facebook’s massive data privacy issues during that time have persisted in public memory and continue to be a black mark on its record,” said Audrey Schomer, senior research analyst at Insider Intelligence. “This is likely driving nearly one-third of US Facebook users to continue to view Facebook as a platform that doesn’t adequately protect their data. Our research highlights the great importance of data privacy protections by social networks to ensure that user engagement data isn’t mishandled or misappropriated.” 

A majority (53%) of US Facebook users at least somewhat agreed that the platform protects their data and privacy, but this was the lowest share of respondents among all platforms we measured. 

“To Facebook’s credit, it has made efforts to give users more control over their data through opt-in and opt-out features tied to what data is shared and what ads they’re shown, as well as by increasing its own transparency into what data is collected,” said Daniel Carnahan, research analyst at Insider Intelligence. “Nevertheless, it appears that these efforts are still having only minimal effects on US user sentiment.”

TikTok and Twitter were the next-to-worst performers when it came to confidence in their user data and privacy handling. About one in five US TikTok and Twitter users (22% and 21%, respectively) at least somewhat lacked confidence in the platforms to protect their data and privacy. While majority shares of the two platforms’ respective users felt confident that their data and privacy was being protected, they were still less confident compared with users of other platforms. For TikTok, intensifying scrutiny from the US government has likely had a negative impact on some users’ confidence in the app. When our survey was conducted, many US legislators were voicing their concerns about TikTok’s connections to the Chinese government. As for Twitter, it had already come under fire in 2019 for sharing some users’ data with advertisers without their permission. It also fixed a bug that accidentally collected and shared user location data.

LinkedIn and Pinterest ranked highest when it came to confidence in their ability to provide security. Nearly three-quarters (73%) of LinkedIn users and 66% of Pinterest users at least somewhat agreed that the respective platforms protect their privacy and data. LinkedIn and Pinterest have each received very little media attention related to data privacy issues, which likely contributes to their more positive perceptions among users.

What the Results Mean

Digital trust is important for brands and advertisers to consider because US social users say it impacts whether they will interact with the ads they see on social platforms. Even if security scandals don’t drive users to stop using social platforms, our data indicates that the trust users have—or don’t have—in social platforms could impact their interactions with ads or sponsored content. In fact, 79% of respondents said whether a platform protects their privacy and data was either extremely or very impactful when it comes to their decision to engage with ads. And 30% of respondents said that whether a platform shows them relevant ads had an extremely or very high impact.

This article was originally published on eMarketer.

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Facebook wants to know how it’s shaping the 2020 elections — researchers say it’s looking too late and in the wrong places (FB)

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Facebook was first warned in late 2015 that Cambridge Analytica was misusing data illicitly harvested from millions of Americans in an attempt to sway the 2016 US elections.

It didn’t pull the plug on the firm’s access to user data until March 2018 after reporting from The Guardian turned the breach into a global scandal.

More than two years later — and barely two months before the deadline for votes to cast their ballots in the 2020 elections — Facebook has decided it wants to know more about how it impacts democracy, announcing last week that it would partner with 17 researchers to study the impact of Facebook and Instagram on voters’ attitudes and actions.

But researchers outside of the project are conflicted. While they praised Facebook for promising to ensure more transparency and independence than it has before, they also questioned why the company waited so long and just how much this study will really bring to light.

“Isn’t this a little bit too late?” Fadi Quran, a campaign director with nonprofit research group Avaaz, told Business Insider.

“Facebook has known now for a long time that there’s election interference, that malicious actors are using the platform to influence voters,” he said. “Why is this only happening now at such a late stage?” 

Facebook said it doesn’t “expect to publish any findings until mid-2021 at the earliest.” The company did not reply to a request for comment on this story.

Since the company is leaving it to the research team to decide which questions to ask and draw their own conclusions — a good thing — we don’t yet know much about what they hope to learn. In its initial announcement, Facebook said it’s curious about: “whether social media makes us more polarized as a society, or if it largely reflects the divisions that already exist; if it helps people to become better informed about politics, or less; or if it affects people’s attitudes towards government and democracy, including whether and how they vote.”

Facebook executives have reportedly known the answer to that first question — that the company’s algorithms do help polarize and radicalize people — and that they knowingly shut down efforts to fix the issue or even research it more.

But even setting that aside, researchers say they’ve already identified some potential shortcomings in the study.

“A lot of the focus of this work is very much about how honest players are using these systems,” Laura Edelson, a researcher who studies political ads and misinformation at New York University, told Business Insider.

“Where I’m concerned is that they’re almost exclusively not looking at the ways that things are going wrong, and that’s where I wish this was going further,” she added.

Quran echoed that assessment, saying: “One big thing that they’re going to miss by not looking more deeply at these malicious actors, and just by the design, is the scale of content that’s been created by these actors and that’s influencing public opinion.”

A long list of research and media reports have documented Facebook’s struggles to effectively keep political misinformation off its platform — let alone misleading health claims, which despite Facebook’s more aggressive approach, still racked up four times as many views as posts from sites pushing accurate information, according to Avaaz. 

But political information is much more nuanced and constantly evolving, and even in what seem to be clear-cut cases, Facebook has, according to reports, at times incorrectly enforced its own policies or bent over backward to avoid possible political backlash.

Quran and Edelson both worried that Facebook’s election study may not capture the full impact of aspects of the platform like its algorithms, billions of fake accounts, or private groups.

“You find what you go and you look for,” Edelson said. “The great problem of elections on Facebook is not how the honest actors are working within the system.”

Quran also said, though it’s too early say this will happen for sure, that because it’s Facebook asking users directly within their apps to join the study, sometimes in exchange for payment, it risks inadvertently screening out people who are distrustful of the company to begin with.

“We’re already seeing posts on different groups that share disinformation telling people: ‘Don’t participate in the study, this is a Facebook conspiracy'” to spy on users or keep Republicans off the platform ahead of the election, he said. “What this could lead to, potentially, is that the people most impacted by disinformation are not even part of the study.”

In a best-case scenario, Edelson said the researchers could learn valuable information about how our existing understanding of elections maps onto the digital world. Quran said the study could even serve as an “information ecosystem impact assessment,” similar to environmental impact studies, that would help Facebook understand how changes it could make might impact the democratic process.

But both were skeptical that Facebook would make major changes based on this study or the 2020 elections more broadly. And Quran warned that, despite Facebook’s efforts to make the study independent, people shouldn’t take the study as definitive or allow it to become a “stamp of approval.”

It took Facebook nearly four years from when it learned about Cambridge Analytica to identify the tens of thousands of apps that were also misusing data. And though it just published the results of its first independent civil rights audit, the company has made few commitments to implement any of the auditors’ recommendations.

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The Best Celebrity Poker Players In Hollywood – Poker News

From all my years playing in high-stakes cash games and rounding several Hollywood home games I often get asked the question, “Who is the best celebrity poker player you’ve ever played with?” And although I almost always avoid answering this question with any real detail, today is the day that I’m finally gonna spill a big fat can of Hollywood beans!

Before I start naming names, we need to establish some rules. First off, how do we define a “Hollywood Celebrity” who I have played poker with? Well, there is the obvious record of A-listers who have played in the games from time to time, but in Hollywood, celebrity does not necessarily mean the person has to be an actor, rock star, or sporting idol. Tinseltown also celebrates the movie mogul producers, tabloid headline makers, run-amok trust fund types, billionaires, captains of industry, and frankly, anyone who can get seated on the patio at the Ivey in Beverly Hills when there are no reservations left, or be ushered past the lines and straight to the VIP bottle service at the hottest clubs in town.

There’s a ton of sucking up to be done in Hollywood and plenty of people are puckering up 24 hours a day, seven days a week with the intention of kissing the right person’s ass. If you really want to know who the hottest celebs are in Hollywood, just follow the paparazzi around… they know all the dirt. But as far as poker playing celebs, you’ve come to the right source.

I’ll be eliminating two celebs from the list due to what I would call “over qualification.” If you’ve read my book or my previous columns, you can probably guess one of the celebs being eliminated is my former partner in crime, Tobey Maguire. Why? I consider Tobey to be far beyond the level of a casual or even passionate Hollywood celeb poker player. I’ve played in many big cash games with some of the top pros in the world from the famous to the infamous, and Spider Man can hold his own with pretty much anyone.

Secondly, I am eliminating Jennifer Tilly, simply because I feel she has now officially become more of a “poker personality” than an actor. Her core business these days seems to be poker related, whereas none of the other celebs on my list can make such a bold claim.

My primary criteria for this list is that I have had to have played with these players multiple times in a serious cash game setting. While I’ve played in tournaments and/or enjoyed conversing about poker with players such as Jason Alexander, Ray Romano, or Don Cheadle, without tangling in a serious cash game I wouldn’t have enough information on their ability to make a fair assessment of overall skill.

I could have easily done a top 10, but for the sake of time and space, I kept it to five. Some honorable mentions would definitely include actor Hank Azaria, tennis legend Pete Sampras, and film director Steve Brill.

James WoodsNo. 5 James Woods

Coming in at no. five is Oscar-nominated thespian James Woods. Woods was nominated for two Academy Awards, one for Best Actor for his work in Oliver Stone’s Salvador and for Best Supporting Actor for Rob Reiner’s Ghosts of Mississippi. He is the recipient of two Primetime Emmy Awards for the television movies Promise and My Name Is Bill W. My two favorite Woods performances would be his role in Contact alongside Jody Foster as the skeptical Michael Kitz and of course his role as the scumbag hustler/pimp, Lester Diamond in Scorsese’s masterpiece, Casino opposite Sharon Stone, Robert De Niro, and Joe Pesci. I’ve spent an ample time at the table with Jimmy. He is a fun, super tight, yet very skilled player to play against.

Woods went to MIT, and is probably the most intelligent celebrity I’ve spent time with on the felt. The one thing about Woods that makes him tough to play with is his uncanny ability for table talk. Woods can talk your ear off when you are in the middle of a decision. I’ve seen him distract players through conversation causing them to make horrible plays. All the while, his own choices at the table are very always methodical and well-executed.

One thing that makes James Woods much like any other poker player is his passion for telling bad beat stories. One time I was walking through the Bellagio and he spotted me from the center of the poker room and flagged me down. After making his way through a sea of tables and fans who wanted his autograph, he proceeded to share about 30 minutes’ worth of bad beat stories from his last two hours at the table. But hearing James Woods share a bad beat story is decidedly much more entertaining than listening to your average rent-grinding pal who just lost his lunch money. The money means nothing to Jimmy, but winning means everything… and he’s a formidable opponent.

Todd PhillipsNo. 4 Todd Philips

My number no. 4 pick is acclaimed writer/director Todd Phillips. Todd is probably one of the hottest directors in Hollywood right now. We remember him for movies like Old School and Road Trip, but it was the incredible gamble he took when making The Hangover that really put him on the map. Todd gave up a $7 million dollar director’s fee in order to have casting control and the freedom to make a R-rated comedy. The result was the largest R-rated comedy in movie history and a more than $100 million dollar payout for Todd. If that wasn’t enough, he recently directed the no. one rated-R film of all time with The Joker starring Joaquin Phoenix, which has grossed over $1 billion.

I’ve played with Todd for years, starting back in my Hollywood Park days when he would drop by from time to time to play pot-limit. Much like the way Todd has taken strategic gambles in his career, he does the same at the poker table. He is not scared of a huge bluff or even slow playing a big hand if the circumstances are in line for a big payout. Todd was one of the founding members of our original game (that the film Molly’s Game was based on, and that my book Billion Dollar Hollywood Heist is about). It was during the run of our game that he also finished fifth in the 2005 WPT Legends of Poker championship event, bringing him a cool $250,000 cash along with some serious home game bragging rights. Todd’s biggest weapon at the table is his incredible sense of humor. He is so damn funny that he can make a player forget they are playing for tons of money.

Ben AffleckNo. 3 Ben Affleck

In terms of legitimate A-list movie stars, Affleck is definitely the best aside from Tobey Maguire. Affleck’s antics at the poker table have been widely reported. We know he has been banned from casinos for counting cards at the blackjack table, and he too has a legit tournament cash from winning $356,000 and the title for the 2004 California State Poker Championship held at the Commerce.

To those who feel that one or two cashes isn’t that much to write home about, consider this. Guys like Affleck and Phillips don’t play tournaments nearly as often as the average semi pro, so their cash percentage by comparison is impressive. I was there when Ben was learning the game and getting schooled by cash pros like Gabe Thaler, up to his first high-stakes private games in Beverly Hills with myself, Pete Sampras, Asher Dan, and Rick Fox. But it wasn’t until Ben became a regular in my game with Tobey that he became a serious threat at the table. I don’t think Ben picked up the game as quickly Tobey did, but over time he has steadily become one of the most feared actors to sit down at the table. He’s not afraid to make the big call or the big bluff and from what I’ve seen, he’s been more right than wrong when lots of money was on the line. Ben was definitely a winner in our game.

Nick CassavetesNo. 2 Nick Cassavetes

For those of you who don’t know who Nick Cassavetes is, let me start be explaining that this guy hails from pure Hollywood royalty. His mother was legendary actress Gena Rowlands and his father was actor and legendary film director John Cassavetes, the guy who basically invented the “independent” film genre by casting a rotating group of his close friends into personally financed films including his wife, Peter Falk, Ben Gazzara, and Seymour Cassel. Much like his father, Nick’s reputation as a director has garnered him much praise from the film community. He directed The Notebook which is probably one of the most famous romantic films of all time, but it was Nick’s grittier films that gave him a daring reputation as a film maker. This was personified in the TV series Entourage when Cassavetes played himself and pushed Vincent Chase to do his own dangerous life-threatening stunts. In the same series, there were scenes featuring Nick as well as Rick Salomon playing poker on set, which is pulled straight from real life.

Aside from what we know as “Molly’s Game,” the biggest game in town was always held at Nick’s house and is still going off every week to this day. While Nick’s game didn’t play quite as big as our main game, it was huge and always a good time. Nick has a very commanding presence, standing six-foot-six with a menacing giant skull and crossbones tattoo across his chest. Nick is not afraid to gamble and he absolutely hates to lose! He once won a big prop bet with Tobey who bet him he couldn’t get six-pack abs in a short amount of time. Nick pulled his shirt off right at the table in front of everyone and Tobey was forced to admit defeat.

Nick’s personality is such that many players don’t like to play big hands with him for fear of upsetting him. He’s not the kind of guy you want to see pissed. I never played soft against Nick but we always liked each other, even though my style of play put me on the second tier of his weekly invite list. One time, Nick and I chopped up Brandon Davis before the game started in a classic two on one hustle that I will never forget.

Rick SalomonNo. 1 Rick Salomon

Beyond the shadow of a doubt Rick Salomon takes the top spot on my list. He was responsible for putting the final nail in my coffin when I lost a million dollars in one night, a scene more-or-less recreated in the movie by Harland Eustice, the character based on me.

Rick is, of course, the guy who filmed the underground sex tape of himself and Paris Hilton titled One Night In Paris, but that’s not the half of it. He’s also been married to Shannon Doherty of Beverly Hills 90210 and Charmed fame, and was also famously married and divorced from Pam Anderson, not once, but twice! The guy is affectionately called “Scum” by his friends. He’s famous for being a bad boy, but known by the Hollywood A-listers and elites for being a man of his word. If you shake Rick’s hand over any amount of money, it’s just as good as signing a contract in blood. And that is something you rarely see in Tinseltown these days.

His wild drug antics are also the stuff of legend. Hell, the night he took me down he had done more cocaine in 10 minutes than I had ever seen in my life up to that point. But somewhere along the line, Rick said to himself, “If I ever smoke crack again, I’m checking myself into rehab for a year.” And that’s exactly what he did. If you’ve read my book and think I’ve lived a colorful life, I promise you… the book Rick Salomon could write would be like an action-packed roller coaster thrill ride into the world of Hollywood and high-stakes gambling. The dude has no fear, and when his discipline is on go mode, Rick is as skilled as any cash pro I’ve ever met.

Andy Beal, the billionaire banker who took on the Corporation for millions of dollars and was chronicled in the book The Professor, The Banker And The Suicide King by Michael Craig, reportedly lost $40 million to Rick, causing Pam to sue to him for her share. It’s all true, but it isn’t even half the story behind Salomon’s true tales at the table! Maybe one day he will let me share the rest of his mind-blowing exploits… but until then, you will have to trust me when I tell you, Rick Salomon is hands down the best Hollywood celeb I’ve ever played against.

In my next column, I’ll be spinning tales about the top 5 WORST celebrity poker players I’ve ever played with! You might be surprised and shocked to see the names on that list! Trust me, you won’t want to miss it. Be sure to check out all of my Card Player supplement videos at my KardSharp website.

And remember… stay sharp! Stay Kardsharp!

Houston Curtis Houston Curtis, founder of KardSharp.com and author of Billion Dollar Hollywood Heist has lived a successful double life as both a producer and card mechanic for nearly 30 years. His credits include executive producing gambling related TV shows such as The Ultimate Blackjack Tour on CBS, The Aruba Poker Classic on GSN and pioneering the poker instructional DVD genre with titles featuring poker champion Phil Hellmuth.

Barred for life from Las Vegas Golden Nugget for “excessive winning” at blackjack, Houston is one of the world’s most successful card mechanics and sleight-of-hand artists of the modern era. Curtis, who rarely plays in tournaments, won a 2004 Legends of Poker no-limit hold’em championship event besting Scotty Nguyen heads-up at the final table before going on to co-found the elite Hollywood poker ring that inspired Aaron Sorkin’s Academy Award-nominated film Molly’s Game.

Curtis resides in Phoenix, Arizona where in addition to running a production company and independent record label, he is also a private gaming/casino protection consultant to clients across the globe seeking insight into master level card cheating tactics via advanced sleight-of-hand technique. To reach Houston for a speaking engagement, consulting or production services send email to stacked@Kardsharp.com.

All views expressed in this article are those of the author and do not necessarily reflect the views and opinions of Card Player.

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Massive office landlord Vornado is planning to install face-reading cameras to track tenants in all of its buildings— including one where Facebook just inked a big lease

  • Vornado Realty Trust began installing facial recognition systems in buildings it owns in New York City five years ago. 
  • The company, one of the city’s largest commercial landlords with 19 million square feet across 35 buildings, recently expanded its use of the tech to 11 buildings and plans to roll it out across its entire portfolio.
  • The coronavirus pandemic has prompted landlords to scramble to create seamless and touchless methods for tenants to pass through lobby security and dispatch elevators. 
  • Vornado believes its use of facial recognition could help it encourage tenants to return to the pot-Covid workplace.  
  • Vornado executives say the company uses facial recognition responsibly, allowing tenants to opt in and out voluntarily and securing and anonymizing the data. 

Vornado Realty Trust, among New York City’s largest office landlords, said it uses facial recognition in portions of its expansive portfolio and plans to expand its use of the controversial technology as workers are expected to migrate back to the office in the coming months.

The nearly $7 billion public company, which controls 19 million square feet across 35 properties in Manhattan, is one of the only major commercial landlords to embrace face reading, a technology that has raised public concerns over surveillance and privacy.

In a conversation with Business Insider, Vornado executives described the company’s deployment of facial recognition in detail for the first time, stating that it was part of a push to modernize its buildings technologically in recent years and create more convenient entry systems for tenants.

Read More: Facial-recognition could be coming to your office. Here’s how companies are pitching the tech to landlords and trying to allay privacy concerns.

Touchless methods that allow employees in large office buildings to quickly pass through lobby security and dispatch an elevator have gained importance amid the coronavirus pandemic as tenants have become concerned about the transmission of germs in public spaces and the workplace.

Vornado has used facial-recognition in some office buildings for the past five years

In Vornado’s case, the company has employed face-reading systems in its buildings for the past five years, it said, positioning it as a potential leader in creating the kind of accessibility that landlords hope will encourage a return to the office.

“We are constantly looking to adopt new, cutting-edge technologies that will make our buildings more efficient and life more convenient for our tenants,” said David Greenbaum, Vornado’s vice chairman and one of the company’s senior leaders. 

Greenbaum said that he first began discussing the technology with Vornado’s chairman and CEO, Steve Roth, about six years ago after noticing that some tenants in Vornado properties had to carry with them two entry cards, one to clear through a building’s turnstiles and another to access the doors to their specific space.

Read More: Facebook just reached a blockbuster deal to lease the massive Farley Building in NYC as a tech and engineering hub. Here’s why it’s a huge win for a shaken office market.

Facial recognition offered the promise of creating an entry credential that required no phone, wallet, or access card.

Prior to 2020, the company installed the systems in 5 of its buildings. It later sold one of those office properties, leaving the company with 4 buildings where facial recognition is in operation. This year it accelerated work to install the technology in 7 additional buildings after Covid-19 hit. Those systems are now operational.

The company plans to install face-reading systems in its entire portfolio, but has not laid out a timeline when that work will be complete. Among the buildings where it will soon deploy the technology are One and Two Penn Plaza, large office properties that the company is in the process of extensively renovating. Among the buildings where face reading is already in operation is the large Midtown office tower, 1290 Avenue of the Americas, and 340 West 34th Street, where Amazon has offices.

Vornado will also have face-reading cameras at the Farley Building, where it just signed a blockbuster lease with Facebook to occupy the over 700,000 square feet of office space at the property, which Vornado is redeveloping.  

How office workers can opt in to facial recognition 

Tenants can opt in and out of the system voluntarily and there is about a 40% participation rate in the 4 properties that had the technology prior to 2020, a total of about 6,000 of the 15,000 office employees who work in those properties. 

“Virtually everyone who has used the technology has liked it,” Greenbaum said. “I never had a preconceived notion of what the adoption rate would be, but as our tenants see others using it, they are becoming increasingly comfortable with the technology.”

It isn’t clear yet what the participation rate will be in the 7 properties where the technology was recently brought online because most tenants haven’t yet returned to the workplace, Vornado said.

Gaston Silva, the company’s New York area chief operating officer, said that tenants who participate have their photo taken and that their biometric data is stored anonymously in onsite systems.

“Every face is assigned a number that is disassociated from someone’s identity,” Silva said. “The information is encrypted and stored on systems that cannot be accessed from the internet.”

Many landlords have shied away from using facial recognition technology, especially as controversies have erupted over its use.

China uses it to surveil its citizens and oppress the Uyghurs, a minority population of Muslim citizens along its western border, actions that have drawn worldwide condemnation.

Clearview AI created an algorithm that pulled billions of faces from pictures posted on the internet, creating a database that could be used to identify nearly anyone.

“Based on my conversations with tenants, many find the concept of facial recognition to be creepy and they are opposed to the idea,” said Craig Deitelzweig, CEO of Marx Realty, which has a portfolio of 4.6 million square feet of commercial space.

Facial-recognition proponents insist there are ethical ways to use the technology, including by taking the key steps of receiving consent from participants, securely storing their data, being transparent how it is used, and giving participants the right to opt out.

Vornado has used third-party facial reading technology and outside vendors to help it deploy the systems in its buildings, partners it declined to name. On its website, Vornado states that it uses the security company GMSC, which is owned by Vornado and has its headquarters in the Vornado-owned office building Eleven Penn Plaza, to help it manage tenants and visitor access to its buildings and “biometric facial recognition installation and enrollment assistance.”

GMSC, on its website, says it handles security work for Amazon, Facebook, and Bloomberg, all three of which are tenants in Vornado’s New York portfolio.

Subsequent to deploying face-reading systems, Vornado developed mobile applications that allow tenants to use their smart phone to pass through lobby security. Some tenants prefer facial recognition, Greenbaum said.

“In fact, facial recognition is easier than using your phone,” Greenbaum said. “If you are on a call when you enter the building, you likely would prefer not to move the phone from your ear in order to bring it closer to the turnstile.”

Have a tip? Contact Daniel Geiger at dgeiger@businessinsider.com or via encrypted messaging app Signal at +1 (646) 352-2884, or Twitter DM at @dangeiger79. You can also contact Business Insider securely via SecureDrop.

SEE ALSO: Facebook just reached a blockbuster deal to lease the massive Farley Building in NYC as a tech and engineering hub. Here’s why it’s a huge win for a shaken office market.

SEE ALSO: Facial-recognition could be coming to your office. Here’s how companies are pitching the tech to landlords and trying to allay privacy concerns.

SEE ALSO: Mandatory temperature-taking is largely seen as a critical way to return workers to offices. But some big NYC landlords are worried about its effectiveness.

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Bernell Trammell death: Milwaukee shooting victim’s memory stays alive

He ‘gave freedom to everyone’s voice’: A week after shooting death of Bernell Trammell, friends keep his legacy alive

Sophie Carson
Milwaukee Journal Sentinel
Published 12:00 AM EDT Aug 1, 2020

Bernell Trammell spent his life starting conversations.

He loved hearing what passing strangers had to say. Trammell eagerly sought out discussion — on sidewalks, homemade signs in hand, and through submissions to his publication, eXpressions Journal.

“Everybody has a voice. Everybody’s voice has power,” longtime friend Pia Lombardi recalled Trammell saying.

When he was shot and killed last week outside his Riverwest office, Trammell’s own voice was silenced, Lombardi said.

But at a vigil for him Friday, his memory and message remained vibrant. Friends recalled his good nature and willingness to chat, and neighbors said the city lost an irreplaceable local character.

“Milwaukee, the east side, Riverwest — we’re going to miss him. Because he was very vocal,” said neighborhood resident Alicia Williams. 

Because Trammell was outspoken about religion and politics — and supported President Donald Trump — some suspect he was targeted for his beliefs. Prominent conservatives have called for a federal investigation into his death, and the suspicion of a political motivation made national news and gained traction on social media.

Lombardi said she even received an invitation to appear on commentator Laura Ingraham’s Fox News show.

Milwaukee police have not released any information about possible motives for the killing.

Trammell also carried signs supporting the Black Lives Matter Movement and state Sen. Lena Taylor, a Democrat.

Those who knew Trammell said they don’t know why he was killed and can’t understand why anyone would shoot him. More than a week after his death, they don’t have any answers. Police have asked the public’s help in looking for a suspect in the shooting and have offered a cash reward for tips. 

Malcolm Hunt, a chaplain for the Milwaukee Police Department, speaks and prays for his friend Bernell Trammell during a memorial vigil.
Rick Wood / Milwaukee Journal Sentinel

Nate Fox of Milwaukee called Trammell a “gentle beast” who was genuinely interested in hearing different perspectives.

About 15 years ago, Fox used to see Trammell around Riverwest, dressed in a leather jacket and leather chaps.

“He didn’t look like a very approachable guy,” Fox laughed. “But if you would actually have a conversation with him you would see that he’s genuine, that he would hear you out.”

Fox, an atheist at the time, started going to Trammell with questions about religion. He didn’t know many Christians, and Trammell never judged him, he said.

Eventually Fox converted to Christianity. He credits Trammell for those early eye-opening conversations that challenged his stereotypes on what people of faith looked and acted like.

Trammell “gave freedom to everyone’s voice,” said Clayton Hotelling, a Milwaukee pastor and social worker. “It didn’t matter where you were from.”

In the 1990s Hotelling used to read eXpressions Journal and even submitted his artwork to the publication a few times. He appreciated that Trammell gave a platform to opinions of all kinds without judgment — the willingness to hear someone out has been lost in today’s political discourse, he said.

Hotelling was driving with a friend on the east side two days before Trammell’s death and saw him on the sidewalk holding a Trump sign. Hotelling honked his horn, and Trammell gave them a thumbs-up.

“It touched our heart because that was the last time we saw him,” Hotelling said.

Bernell Trammell of Milwaukee takes a photo with his cellphone while with son, Bernell Trammell Jr., 7, at a control burn at Alice Bertschy Kadish Park in Milwaukee on May 7, 2013. Trammell was fatally shot outside his office in Riverwest on July 23, 2020.
Mike De Sisti / Milwaukee Journal Sentinel

Patricia Holland also saw Trammell shortly before his death — she estimates about 30 minutes prior.

Holland maintains church gardens in Riverwest and headed last Thursday to Trammell’s shop to plant some flowers in his new flower beds. She left him laughing, promising to water the plants that evening.

Then from her home Holland heard what she thought were firecrackers. She followed police cars to the scene and saw paramedics performing CPR. But she knew Trammell hadn’t made it.

“A whole chill came over me,” she said.

Trammell deserves for his killer to be found, Holland said. Somebody in the neighborhood knows something, she said, pointing to the surrounding apartments and homes.

And Trammell deserves for his legacy to live on. Lombardi, who lived with Trammell in the 1990s in the apartment above his office, plans to buy the building on East Wright Street. 

She wants to continue publishing eXpressions Journal. Trammell’s voice may have been silenced, but he’d want Milwaukee to keep talking.

Contact Sophie Carson at (414) 223-5512 or scarson@gannett.com. Follow her on Twitter at @SCarson_News.

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